There are six new nonprofits to consider when you shop at New Leaf Community Market in Half Moon Bay. The local organizations will be the beneficiaries of the grocer’s “envirotoken” program over the next six months.
Customers reusing a shopping bag receive a token worth 10 cents and may direct it toward any of the highlighted nonprofits. They include Coastside Hope, Coastside Land Trust, Coastside State Parks Association, Friends of Fitzgerald Marine Reserve, Surfrider Foundation’s San Mateo County chapter, or the HEAL Project.
Since the program was introduced in the Santa Cruz store in 1993, New Leaf has donated $700,000 to coastal groups.